A Grinning Man In His 30s Against An Active Playground With Children Playing Background . Generative Ai

“Carriers put a lot of emphasis on having sales staff ready to answer product questions as quickly and efficiently as possible. They don’t want to slow the momentum of an advisor that is about to bring in new business.”

Christian  |  Professional
Scenario
Financial professionals value what carriers do to support their businesses.

Especially within the Explore and Decide experiences, Nationwide can make a real difference by working with a financial professional on answering specific product questions or even crafting presentations. Financial professionals really value Nationwide’s involvement. This is a great way to establish and reinforce their expertise with clients. 

Takeaways
1
Professionals value time spent listening to client needs
2
Listening pays off when a professional makes recommendations later
3
Enhancing a professional’s ability to listen builds relationships