“Education is the key to my business. When people understand how things work, and know they have me to talk to, they feel much more comfortable to move forward.”
When they do this effectively, a client feels informed and included. But the client needs to be able to follow every part of the conversation clearly in order to make secure decisions.
For professionals to achieve this, they need to command a rich understanding of both products and processes. Distilling any topic down to simple, relatable concepts always requires a deeper knowledge.
Short version: happy professional, happy client. When professionals are well educated, they can pass their knowledge along to the client. This fosters trust and positions the insurance or financial professionals as an expert. The more we achieve this, the more we differentiate Nationwide as a carrier professional that agents want to work with.
