Scenario
After a no-fault accident, our customer appreciated the empathy and understanding shown to her by the claims adjuster.

The experience created an emotional connection for our member. Building relationships with customers through positive emotional experiences can improve customer loyalty and satisfaction, according to Forrester.

"He was somebody I could count on."

Takeaways
1
Members value efficiency during the use experience
2
Members will tell family and friends about their experiences with claims adjusters